About

Humans have been sharing stories since the dawn of time. Stories inform, bring joy and sadness, educate, connect, persuade and inspire us as humans. Brand storytelling is now considered a highly trustworthy form of marketing, yet there exists no dedicated tool designed and built for businesses that enables their brand advocates to engage, create and share their positive brand experiences. Sure, social media has provided universally available platforms storytelling. But these platforms silo experiences and lack the ability to portray collective perspective that gives richness to story narrative.

A Truly Unique Mobile Platform

At JourneyTellr, we believe in the art of authentic human storytelling and the ability of stories to engage, influence, and inspire people and organizations. We also believe that by collecting a larger group of experiences into a structured story outline, that story will have a greater impact and better longevity than a short-lived post from a single individual.

But when it comes to brand storytelling, marketers lack a dedicated, efficient, and cost-effective tool to collect and create this type of engaging content. We understand the challenges that come with content creation. We believe you shouldn’t have to settle for the “good enough” connections with your audience created through traditional platforms.

JourneyTellr is a mobile app for marketers that taps into our innate love for storytelling. Instead of capturing linear experiences from a single user, JourneyTellr encourages what we call “collective storytelling,” bringing the individual experiences of many users together into a coherent and guided narrative structure called a story arc. This technology provides marketers a steady stream of user-generated content while also fostering a sense of community where peers can appreciate and react to one another’s stories. The stories shared within the app can then be curated to create original marketing campaigns that resonate with audiences both internal and external, inspiring immediate engagement and real brand loyalty.

Redefining Storytelling for Brands and Beyond

True storytelling is more than random bits and pieces of information. Effective narrative has structure and organization in order to fully communicate the depth and meaning of the story. Story is not one-sided or told by a single or series of siloed experiences. Rather, story is the contributions of many perspectives played out over a period of time from multiple sources. In short, authentic storytelling is multi-dimensional.

JourneyTellr enables multi-dimensional storytelling through an intuitive mobile platform that allows users to contribute to structured story arcs. Instead of merely reacting to someone else’s individual post as in traditional social media, JourneyTellr provides story outline construction, then invites the contribution of experiences related to a story from those involved in the story.

Brands today have too much at stake to waste time, effort and money creating content that doesn’t truly engage their audience. JourneyTellr enables brands to tap into the authentic stories of their communities. JourneyTellr aspires to take brand storytelling to the next level by enabling a deeper emotional connection to be created through story. Connect with customers, engage audiences, create brand loyalty and ultimately drive the growth of your business with a new way of storytelling, powered by JourneyTellr.

JourneyTellr will be the key to unlocking vast and untapped engagement potential between businesses and their stakeholders and as a result sustain and improve these relationships.